Stop Talking, Start Influencing
Jared Cooney Horvath
Understand the 12 scientific principles of how people learn so that you can make your message stick in any environment whether you’re a business leader, sports coach, teacher or parent.
Filled with games, puzzles, images, activities and experiments, this is an interactive, hands-on workshop that enables readers to practically experience the rules and principles of thinking and learning.
A highly accessible toolkit for anyone who wants to communicate their knowledge effectively, written by a leading neuroscientist and educator who has drawn on his own international experience as well as a wealth of global research.
Works for all situations and environments: from business leaders presenting at a conference to sports coaches drilling athletes, from teachers wanting to engage their students to parents wanting to communicate effectively with their children.
Jared Cooney Horvath PhD, MEd is a neuroscientist and educator with expertise in human learning, memory, and brain stimulation. He has conducted research and lectured at Harvard University, Harvard Medical School, the University of Melbourne and over 50 international schools. Jared currently serves as director of the Science of Learning Group and NeuroEducation: two teams dedicated to bringing the latest in brain and behavioural research to education and business alike. His work has been featured in numerous popular publications.
“This is a book that I’ll come back to again and again for the science, explanations and practical tips. But I might also come back to it and read it again just because I enjoyed reading it. And that was unexpected.”
- Brain Science, Communication